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A company’s logo should reflect its purpose. A logo needs to communicate a single message with simple visuals because people process an image in their mind more readily than with words. A product logo should say “buy lots of me” and “I’m the coolest thing!”
Having a really good logo makes you more money if its image correctly communicates your organization, services or products. A good logo is designed for easy recognition and should leave a long-lasting impact. It’s the simplest way to promote a business presence or a product’s awareness.
Putting logos online and on printed materials give brand name recognition. Logos also add visual appeal. Since a good logo is a unique graphic image, the audience’s eyes are automatically drawn to it.
If you’re ready to start your logo design project please download the Plum Creative Questionnaire Form. Think about how you want to communicate your visual identity. Complete the form and click the Submit to Email button on the last page of the document. This will open your email client and attach the completed form to send to me at mark@plumspot.com.
I will review the questionnaire and send you an official estimate of costs for your logo design. If your project requires a graphic style guide, sales tools, website or custom graphic design, please call me to discuss your needs. Office Phone: 913-909-6021. I’d be happy to meet with you in person (in the greater Kansas City area) if you’d like to talk about your project in more detail.
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